NÖLB ) Dorn, Sabrina: Cultural psychology as an influencing tool in the development of global advertising. - [Wiener Neustadt] , 2012. - II, 82 Bl. : Ill., graph. Darst. ( Kollat: II, 82 Bl. : Ill., graph. Darst.)Wiener Neustadt, FH-Master's programme Business Consultancy international, Masterthes., 2012
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